Sniper or Shotgun - Reach and Targeting in Web 2.0 Advertising

Interesting post on MoCo News, talking about Blyk, the virtual mobile network for 16-25 year olds (and they need proof of age before you join) has gathered 28,000 subscribers in the roughly five months since they launched (the target is 100,000 after twelve months in operation). The aim of the company is to get a […]

The Ebay Boycott, And Why I’m Not That Bothered

Today is the boycott of Ebay by a group of sellers protesting the new fees, terms and conditions being handed out to traders on Ebay. To be honest it’s mostly about fees.
And I’m not that bothered, because I no longer see Ebay as a ‘good’ internet company. Yes I still use it, there’s no other […]

links for 2008-02-21

Nokia’s ‘new paradigm for gameplay’
Mobile keynote from handset firm’s EVP of markets addresses converged media and gaming.
(tags: nokai gdc keynote n-gage)

links for 2008-02-19

M:Metrics News
“Mobile music is quickly catching on, and the fact that consumers are sharing music demonstrates its potential as a social, viral phenomenon centered on mobile handsets.”
(tags: mm20 survey mobile music m:metrics)

He [Darling/Brown] really awful isn’t he?
What year is it again? Is it 2008 or 1978? I’m confused. Am I dead? In a coma? Have […]

Traveling With A Sony PSP - Part 2: Music, Audio and Podcasting

In part one I talked about using the PSP as a portable video device while traveling.
One of the biggest iterative changes in the Sony Playstation Portable since its release has been in audio support. Bear in mind that in v1.00 of the firmware, the only option available to get music onto the device was to […]

links for 2008-02-18

Seesmic WordPress Plugin | The Marketing Technology Blog
Must install this for March trip
(tags: seesmic wordpress plugin syndication rss api)

Traveling with a Sony PSP - Part 1: Video

One of the most useful devices I’ve found for traveling with has been Sony’s Playstation Portable. Touted initially as a very high powered games console, the constantly updated firmware (now at 3.90) has kept adding features and functionality in over two years that I’ve had the platform. As I gear up for close to four […]

links for 2008-02-15

Sony Ericsson: why we chose Windows
Lindoff doesn’t expect the Windows-powered Xperia to be a volume seller. Sony Ericsson is going for the “techie” niche which wants high performance and is willing to meet a high price to get it.
(tags: se symbian sony ericsson uiq sonyericsson)

US ‘to shoot down spy satellite’
Pentagon officials are quoted as […]

Happy Third Birthday, TPN

Ah, the 14th of February - which means it’s the birthday of The Podcast Network. Three years ago, TPN launched with G’Day World, The Mobiles Show, and The Gadget show. Now, it’s a little bit bigger, a little bit more experienced, but still great fun and continuing to push boundaries.

And now, we’re on the TV. […]

Useless Generated Content: Panel Discussion at “Multimedia Meets Radio”

As well as the keynote panel “Measuring Success” at the upcoming European Broadcasting Union’s Multimedia Meets Radio conference, I’ll also be on the panel for a second talk, namely:
Session: Useless Generated Content?
Speakers will debate the pros and cons of devoting resources to content created by amateurs.
Chair:
Robert Freeman (Head of Video; Guardian) - ‘Multimedia Meets […]

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