Best Buy To Use Mix, an Internal Twitter-like Service
Sometimes you really can’t see the forest from the trees, and it takes someone like Laura ‘Pistachio’ Fitton to point out the changes in the real world that make an actual difference, as opposed to driving extra traffic to a silicon valley start-up.
In summary, US company Best Buy is launching an internal Twitter like environment called Mix. Over to Laura…
Enter Gary Koelling and Steve Bendt, Best Buy’s Senior Managers for Social Technology, and better known as the guys who built Blue Shirt Nation. Drupal-based Blue Shirt Nation went on to become the prime internal enterprise 2.0 case study in Charlene Li and Josh Bernoff’s Groundswell. Now they’re about to launch Mix, an enterprise microsharing application to better network, problem-solve and share ideas among Best Buy’s 160,000 employees.
The full story is on the Pistachio Consulting blog, and anyone looking at microsharing in general and real world advice on using it should be subscribed to the RSS feed already.
October 7, 2008; Daily Links, Web 2.0 (Observations);
Possibly Related posts:
- Twitter Japan Is Here, as is Twitter Monetisation
- Shatnerquake and Customer Service
- The Twitter House That Jack (and Evan) Built May Be Taken Over By… Everyone
- The Sunday Times is Pre-Revenue, Let’s Twitter That
If this is your first time here, why not consider subscribing to my RSS feed?
Comments
Leave a Reply
